Ask the Experts: commercial agents, lenders and property managers.
Finding the right agent who knows the market and can present you with opportunities that are worthy- this is critical. Clarify the area(s) you seek, the size/price you seek and your preferences. Then ask the agent to locate and present you with suitable properties. If he shows you only his or her listings, he is not interested in your needs. Try to find properties that, with a little TLC, can become nicer and more tenant friendly- we call these properties “investments with upside.” Upside can be defined as ‘room to add value and likely raise rents’. A simple rule to keep in mind: ‘the nicer the area the lower the cash flow.’ When considering apartment investments consider the neighborhood, proximity to employment, area retail, access to public transportation, etc. Also have your agent do a “rent survey” around the building you are considering so you know how much room there may be in rental ‘upside.’
Just like with getting a home loan, you’ll want to get with a lender to know your limits. Don’t be afraid to ask the lender how many apartment loans he or she has done- or 4-plex loans. This is critical. Do not allow his or her enthusiasm to persuade you- ask about track record and recent closings.
Starting small often means making repairs and collecting the rents yourself. This is invaluable experience and insight into the workings of your apartment business. But many do not have the time or ability to self-manage their investments, or the larger properties can become overwhelming. Enter the property manager. Just as with finding the right agent and lender, the right property manager is critical. When interviewing for property management focus on how repairs and maintenance are handled, how collections are handled and how advertising and promotion is achieved. While fees are important, it is more important to focus on how they achieve the results (your cash flow), and not so much on what they charge.